Venture Capital And Financing Innovation

E inkAfter reviewing the case of E Ink , the fol disordereding atomic number 18 my findings and opinionsE Ink was on the verge of a breakthrough locomotive room in electronic vaunting . The advantage of the display everyplace is that it is reflective , high-contrast and flexible . It also utilizes very low role is updatable and is capable of color and videoThis technology could be apply in different industries like large area displays , flatcar display panel displays and in the publishing industryThe things that E-Ink did right is that they identify the industries where their technology put up application and they also defend their intellectual property by licensing or filing patents (26 of them by early 1999The mistakes they make were to put down into too numerous contracts at the same time (some which they did not even select core competence inThey contracted to make believe displays for a watch company , a contract for Ink In Motion (IIM ) and a contract with Sony for the eBookIn the midst of tout ensemble this , they did not let enough financingAt the end of the day , they had to inspire the original two contracts and concentrate on the Sony deal (and Sony had produce standards they were perfectionists .

At the end of the Sony contract , they ran out of money and were saved by the fact that the new CEO was able to invoke 11m from existing investrs . This money was to last just one contribution . However the success of the eBook helped the company to raise more sup! pose capital from Intel Capital . Revenue grew from 1m to 45mE Ink was finally a success story but at the cost of right smart staff layoffs closing down their R D part and almost going bankruptThe company should have put in concert a business organisation plan at the antecedent and elevated venture capital from the onset . They should also have focussed on just one line of business , made a name in that area first in the lead diversifying...If you want to get a in effect(p) essay, order it on our website: OrderCustomPaper.com

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